While dress is often cited as the hallmark of a person, jewellery also makes valid style statements and identifies the unique individual in terms of taste and dignity. The vast seemingly complex Indian Jewellery Design Industry beckons. Promises of rewarding careers of great accomplishment and creative satisfaction wait creative individuals.
India may be termed the home of jewellery since time immemorial. Soaked in history and mythology, every little event or function is quite dependent upon jewellery in the intrinsic native traditions. Stepping into the seemingly magical 21st century world, what is the jewellery scenario like? With skyrocketing prices of gold and demand endlessly escalating, designer jewellery is the norm.
The exotic world of high fashion jewellery presents daring challenges of creativity and design. Infinite success waits for the dedicated worker like the artisans of the past who worked humbly in the background. Designers of contemporary jewellery nowadays would work in the limelight amidst the international exposure. Let us not be carried away by sensationalism but be realistic in approaches that are attainable.
Besides the traditional gold and silver along with diamonds, pearls and other precious stones, modern science has added several more lustrous materials. Platinum, titanium, zirconium, tungsten and even carbon fiber in endless combinations now rage on in the new world jewellery scenario. Demand constantly escalates in eternal configurations. Do you realize the infinite opportunities that exist for a jewellery designer? Entrepreneurship in smaller or larger ways is quite possible either as a brand ambassador or as an independent designer of jewellery.
We cannot help remembering the traditional handcrafted wire and beaded jewellery that still exists along with the glossy sophistication that has become synonymous with the jewellery industry. Many would think that computer aided designs would solve most problems.
If the basic jewellery consists of rings, bracelets, pendants, earrings and necklaces besides a world of accessories, design creation is the challenge. Designs seem to be infinite indeed at the various city outlets with mind blowing creations. What are their secrets of success? Besides motivation, interest and creativity, scientific knowledge of metals and precious stones would be crucial to work with feeling. After all, feeling is the greatest aspect of jewellery and the source of their greatest values and traditions. The personal touch would be instrumental in spite of all the mass production.
Knowledge of metallurgy and gemology would be at the heart of the course to set the scene to realize your jewellery design ambitions. While the public gazes in admiration at the finished jewellery that decorates plush mall windows, you would be concerned with the manufacturing processes, the metals, the stones and the colours. Clients have their specific requirements and designing costume jewellery can be delicate business.
The marketing aspect that is purely business oriented through advertising and media campaigns would be next on the agenda. Marketing is when the real world of business connects with the imagination that crafted the jewellery. When designer collections are exhibited at palatial jewellery stores, it would be a dream come true situation for the novice who has realised a world of dreams.
So,combining the traditional approaches with computer based design, the journey would be a magnificent exercise in imagination and creativity aided by the mystique of technology. After projects are submitted and examinations successfully overcome, you are ready to start on a new way of life as a jewellery designer!