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social media
Posted by : Write_77

Small Businesses Could Benefit From Social Media

Now that the whole world lives in the shadow of the all-conquering social media, as pervasive as the sun, how best can we exploit the bonanza? If the sun indicates the day, perhaps social media is like the moon too that shines down at night.

Another form of advertising?

Now that the print and broadcasting media have been eclipsed by the live social media where messages oscillate the globe within seconds, what else does a small business require to take off confidently into the skies?

What kind of small business?

  • A writer who wants to build a clientele around the world for getting editing and writing projects
  • A fashion photographer who wishes to circulate and sell pictures
  • An online tutor seeking students
  • A flying club in search of trainees

A variety of social media exists

While most people stop at Facebook, perhaps the largest fish with well over a billion active users, there exists hundreds more. Twitter, Google, Pinterest, Instagram, YouTube and Linked In are some of the big names too but the list goes on and on.

The problem is to circulate messages, text, images and videos across selected social media networks that would be appropriate for the business. Firstly the messages themselves and the images should be carefully framed to deliver the right nuances with changes for each media and build up a following. Things cannot happen so quickly either nor is the process all that simple.

A social media manager

A marketing manager would handle the delicate process of trumpeting the business cleverly. SproutSocial.com and HootSuite are websites that gently get you and the business through the process and the fee is not all that high. What it essentially means is that you need not laboriously work on each of the social media voices. They will get things done with all their expertise.

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Posted by : Write_77

The Unfading Allure Of Rihanna Comes Alive With R8

Can you imagine what it feels like to be a superstar? Would you believe that she started her singing career at 16? All the mystery and all the gusto of Caribbean reggae music was her unique gift to the world. She did later branch out into several avenues like hip hop, rock and dance, R&B.  Rihanna is only 26 now with a birthday not so far away. A lot more musical and song magic is yet to come.

Rihanna is now very much in the news with the eighth studio album R8 expected anytime! A million dreams would be born and lots of new fans made. The world is going to rock like never before since each album is a complex journey, greater than the one that came before. A single from R8 that leaked does provide intimate glimpses into what is to come. ‘World Peace’ is the appropriate title, something we would all pray for.

‘Umbrella,’ ‘Disturbia’ and ‘Diamonds’ among the singles climbed high on the charts in many countries worldwide. Figures do not really speak the truth and only bring numbness. To know how many albums were sold and how many dollars she earned could never tell the whole truth. Celebrities have enough of that anyway. Rihanna is one of the best selling artists ever! Generations hence would talk of her.

Besides, the celebrity life is shrouded in mystery and gossip. What is her love life like? Nobody really knows.

Meanwhile the miraculous voice floats high in excruciating tension. The hype is palpable too like the many world tours when she came face to face with live audiences. The ‘Unapologetic’ album came more than two years ago and it is certainly time for more. Let us pray for something better than her best.