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Authority Content
Posted by : Write_77

Online businesses need Social Media Marketing more than ever before

Observing emerging trends in 2017 and earlier, it is inevitable that social media is where much of the action happens now and in the future. It makes a lot of sense too because that is where thousands of members gather to chat and gossip, exchange images and videos. Just like sellers search for crowded places to sell their wares in busy marketplaces, it is the same principle online. Earlier, SMM was one of several marketing methods, nowadays Social Media Marketing may well turn out to be the biggest fish.

Why the concern with social media?

Social media marketing

Most of the humanity within the younger and middle-aged group is firmly embracing social media that has a hundred incarnations. Instead of being carried away by English alone, consider all the many regional languages that make up a large segment. Chinese and the European languages would contribute vast numbers just like Arabic and the Indian languages. It may be hard to believe that billions spend an average of two hours a day on social media. Like the clubs of the olden days, here is a place to fraternize, catch up with the news, and perhaps buy things too.

 

social media marketing

Purchases may be made over social media with confidence because of recommendations from social circles rather than buying from strangers online. No doubt, plenty of customer reviews exist online, but many of them may be faked. Effective Social Media Marketing speaks many sweet languages.

 

social media marketing

Along with all the hype about social media comes the domination of video advertising. This most effective form of spreading the message has more response online than on television. It does seem as if the online advertising will reach further than television in the future. A great advantage of digital marketing online is the personalization factor that surpasses anything the TV can provide. Customer engagement and keeping visitors occupied online can be easier achieved than television that seems cold and lifeless in comparison. People do not want machine talk anymore, but something that relates to them.

Other important online marketing methods

Much has been said about the importance of search engine optimization and that is all very true. Among thousands of results that crowd the search engine result pages, perhaps five of them on the first page are considered. Making it there with all the tricks and the research would be well worth the attempt. Search engine marketing has its advantages too.

social media marketing

Content marketing is important and refers to Social Media Marketing too. PPC and email marketing are other commonly used marketing methods. Affiliate marketing is getting widespread. Amidst the forest of methods, like a marathon race, SMM is emerging the clear winner. Unless bets are well placed on this winning horse, the other methods may not be as effective in promoting sales and ensuring revenues in the end.

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web designing
Posted by : Write_77

The hottest web designing trends for 2017

Today with the growth in technology, we can notice the immense development in the field of web designing. Each year new trends are coming out and the old ones get fade away. Again, some technique is there which are getting prosper. We all are aware that the evolution we notice, within the graphic designs is the outcome of inventions made by various web designing companies. The web design changes regularly due to the change in fashion, cultural events, etc. Hence, people remain curious about the latest trends in web designing. These are some important aspects techies are mainly following during 2017.

More attention to GIFs in web design

GIF

GIFs are one of the significant parts of web designs and this always gives a sophisticated approach to your website. Designers recommend these to use within the websites on certain specific elements such as within sales pop-ups, etc. At present, web designers are concentrating more on 3D effects so that this will elaborate your details on the website in a fascinating way.

Boldly styled typography

bold styled

As per the recent web designing trend, the typography of the homepage of any website should be bold and large. The typed styles are kept at minimal font for other pages. This trend is really getting popular day by day.

Use of 3D geometric shapes

3D geometric

Previously the skeuomorphism was extremely popular within every notepad and iPhone. Then it was the era of Flat Design where the icons were kept at the minimal. At present, Google has invented the material design has become extremely popular these days. This provides a fresh perspective to the styles of all geometric shapes. This also adds requisite shadows here.

Using Cinemagraph

cinemagraph

High-quality video and GIFs always need to run on advanced technology. The Cinemagraph has made it possible! This has become quite popular to add necessary movement. This will surely enhance the interest of the viewers to watch the video within any disturbance.

Dazzling Gradients

gradient

At present we can again notice the presence of Kaleidoscopic Gradients in a big way. This technology has become more advanced to give a two-tone appearance with more freshness and in a more modern way.

Different layers of colors in web design

layer of colors

Designers can easily convert a simple website into gorgeous and stylish one with different layers of colors. They use staggered and mass layers of colors in all types of websites.

Simplicity in text

Maintaining the simplicity is another web design trend of texting within a website. People can notice that some websites rely on straightforward texting to advertise the company.

Customizing Google Map

google map

Customizing Google map is really an innovative feature can surely make the website catchy to the visitors. Today, within every website people want to use Google Maps to show the location of the business. It will complement the website and its design. Designers place this map in such a way that it can attract visitors.

Application of Artificial intelligence

AI

Google and Wikipedia are using this advanced technology widely. The artificial intelligence technology helps to develop software even without the help of manpower. There is no doubt that this technology has become quite well known among the techies. As this will broaden the range of the aptitude of the technology.